Marketers must use the best video email software for their marketing campaigns because people are more inclined to watch videos than read standard texts. Although it is a highly beneficial approach, it is not always easy to record, edit, and personalize the videos, especially for beginners. When video software comes into action, they can design such videos less time, and other extensive features wonder for sales productivity.
The article covers 15 major video email software, features, and pricing details. Let’s get started with it and see which software can best suit your business and fit your budget simultaneously.
The Best Video Email Software
|Canva||It starts at $11.99 per month||Yes||4.9/5|
|BombBomb||It starts at $29 per month||No||4.6/5|
|Covideo||It starts at $49 per month||No||4.9/5|
|Hippo Video||It starts at $15 per month||Yes||4.5/5|
|GetShow.io||It starts at $23 per month||Yes||4.6/5|
|Quick page||It starts at $21 per month||No||4.8/5|
|Cloud app||It starts at $9.95 per month||Yes||4.7/5|
|Video||It starts at $10 per month||Yes||4.7/5|
|Loom||It starts at $8 per month||Yes||4.6/5|
|Dubb||It starts at $32 per month||Yes||4.8/5|
|OneMob||It starts at $25 per month||No||4.9/5|
|Bonjoro||It starts at $15 per month||Yes||4.7/5|
|Viewed||It starts at $39 per month||No||4.8/5|
|VideoForm||It starts at $49 per month||Yes||5/5|
|Vaam||It starts at €10 per month||Yes||5/5|
Canva is a free online design tool that allows users to create professional designs for their projects. With a simple interface and easy-to-use tools, Canva is a great option for those who want to create their own designs without having to hire a professional. With a library of pre-made templates and a wide range of tools for customizing your designs.
Now Canva has recently added a free online video editor The Canva video editor makes it easy to create professional-looking videos for your projects. With a simple interface and easy-to-use tools, the video editor is a great option for those who want to create their own videos without having to hire a professional.
With the library of pre-made templates and a wide range of tools for customizing your videos, the video editor is a great way to create professional-looking videos for your projects.
After creating the videos you can send video messages through emails. It is not a dedicated service for email video delivery but the fact they offer a free video editor and a lot of templates makes it number one on the list.
- Free Transition elements and graphics
- Sound effects, Voice-overs, and audio tracks
- Resize and edit for different platforms
- Formats for any platform
- Share your videos instantly
There are 2 main plans:
- Canva Free – $0
- Canva Pro – $119.99/year for one person
BombBomb is a video email platform for a sales manager with the ultimate goal of creating better customer reachability over digital mediums. BombBomb is rightfully the top choice as a video email provider. It is amongst one of the earliest introduced platforms for such a purpose.
It has extensive tools for every major relevant task, ranging from video recording to delivery and tracking. Besides, built-in features streamline the video's tone, emotion, clarity, and personality to impress the customers.
BombBomb is the first choice of small-sized startups and large organizations to give a human touch to digital marketing instead of proceeding with bots or dull text scripts.
- You can send videos over SMS, emails, and other mediums
- Automated follow-up videos
- You can record screens
- The live recording is supported
- Direct export of videos through emails, text messages, social media platforms, and more
- Real-time notifications about email open, video clicks, link clicks, etc.
- Chrome extension allows video sharing via Slack, LinkedIn, email application, or customer relationship management software.
- Mobile application with smooth interface
- Integration with Gmail facilitates recording, editing, and delivery videos inside the inbox only.
- Insert branded video pages with business logo in center and website's official link at the top of videos sent.
- Incorporation of call to action buttons directly in videos
- Options to like, comment, and reply directly in videos through the landing page
- Animated preview generation with catchy thumbnail and video length on the cover page
- Pre-written video and text blocks
- Unlimited video recording and sending
- Instant video delivery without application of any coding processes
You can access the pricing strategy at BombBomb below;
- BombBomb Essentials – $29 per month
- BombBomb Plus – $49 per month
- Enterprise – custom pricings for the team of 5 or more
If aiming for better response rates on your digital marketing campaign through emails, Covideo can serve the best. Its highly functional tools for designing video messages for such campaigns have closed more deals resulting in a high volume increase in sales productivity.
At Covideo, you can not only create unique videos and embed them but also link them to custom landing pages, call-to-actions, and brand-specific website overlays.
It has an easy-to-use interface, making it a perfect email service provider for video email marketing. At the same time, its advanced attributes can simultaneously serve the widely spread enterprises.
- Accessible through the web or mobile application
- Records videos directly or can even import existing ones
- Screen capturing and recording tools
- Personalization of ready-made videos saves a lot of time
- Customizable video landing pages
- Insertion of calls to action for better engagement
- Automated but custom video captions and transitions
- Export videos to email, messaging, CRM, or any social media platform
- Extensive integrations; Gmail, Outlook, Salesforce, Hubspot, and Zoom are a few.
- Detailed reporting about views with real-time alerts
- Up to date performance analysis based on clicks, opens, and shares
- Administrative reporting functions
A total of 3 paid plans at Covideo are:
- Covideo Annual – $49 per month
- Covideo Monthly – $69 per month
- Covideo Teams – Custom for enterprises with 5 or more membered teams
4. Hippo Video
Hippo Video, an online video software, delivers highly advanced video marketing videos to customers with its automated tools. It majorly benefits the sales department by shortening the sales cycle as the customer is more inclined towards this approach.
The recording, editing, personalization of the target video takes place within this all-in-one platform based on custom numbers. It has been referred to as the next-generation video maker because of its premium visual attributes besides the primary function of video creation and its efficient delivery.
Hippo Video has been serving the purpose of several big names for many years; Freshworks, Chargebee, Essilor are a few.
Moreover, Hippo Video also allows video summarization through incorporating them in GIFs; the feature has resulted in more clicks and increased sales simultaneously.
Overall, it is widely preferred for professional businesses to create better relations with their customers with the personal goal of increased sales.
- Video editing tutorials capabilities; trim, cut, crop, text insertion, etc.
- Supports integration of unlimited audio tracks and visual clips in videos
- Allows insertion of call outs, CTAs, greeting cards for both the beginning and end of the video
- Diverse markup options; highlight, focus, erase, pause, play during the editing session
- Quick video recording and editing with Chrome extension
- Extensive video exporting options; YouTube, Google Ecosystem, Gmail, different social media platforms, etc.
- Inbuilt reaction options in the video for customers
- Customers can share their opinion right away through inbuilt comments in the video
- Third-party integrations with Gmail, Slack, Trello, Jira, Zendesk, Freshdesk, and Google applications
- Detailed performance reports include video views, shares, reactions, etc.
- You can protect videos by putting a password on them, or you can also set an expiry date on the video's shareable link.
- Starter – $15 per month
- Pro – $30 per month
- Growth – $48 per month
- Enterprise – $79 per month
Note: You can also find a lifetime free plan at Hippo Video. Each paid plan also comes with a 7-day free trial.
GetShow, the next-generation email video software, is effective for improved video hosting, editing, and sharing capabilities. Moreover, the platform comes with extensive attributes that contribute significantly to the marketing and branding of those videos simultaneously.
In simpler words, GetShow does not just records videos for emails and deliver them but is also optimized to generate leads, display detailed analytical insights, and interactive video with customers on varied integrated media channels
- Fastest and highly qualified video playback performance
- Extensive video resolution support ranging from 480p to 5G
- Sharable videos to various platforms, including CRM, email, SMS, social media platform, etc.
- 10+ practical growth tools for better engagement ratio
- Integration of any CRM software or usage of the inbuilt mobile app for a better understanding of analytics
- Lead collection and nurturing in the form of email ids or custom forms
- Immediate delivery of generated leads to integrated CRM
- Integration with a wide variety of sales, marketing, and productivity tools
- Supports surveys, quizzes, polls, etc.
- Inbuilt Animaker and Vmaker with pre-introduced functions for effective creation and editing of videos
- Search engine optimized videos with fast loading time irrespective of the medium
- 360-degree customer profiling
There are three pricing plans available at GetShow.io, out of which one is free of cost. The other two paid plans are:
- Starter Plan – $23 per month
- Pro Plan – $79 per month
6. Quick page
Quick page has an attractive slogan that says built by salespeople for salespeople; the line indicates that this platform is highly dedicated towards the function of increased sales and is rightfully so. It won't be wrong to regard Quick page as the speediest and most advanced sales management platform in the market that does the work through sending video-based emails to customers.
However, it is not just limited to emails; you can also test your marketing strategies by sending video messages through SMS to your customers; it is a proper way to impress them at a meager cost.
Compared to standard mails, high-resolution personalized videos have positively affected sales productivity and deals closure. Moreover, the detailed performance reports of the campaigns can further guide entrepreneurs on areas of improvement.
So there is nothing to wait about; quickly get associated with Quick page and earn the trust of your customers to get more leads and eventually maximum digital traffic for your business.
- Direct video recording from a mobile application
- Trimming, cropping, adjustment of videos at fingertips
- Personalization capabilities
- One-click video export to social channels like Facebook, YouTube, etc.
- Straightforward interface with the quickest learning curve
- Highly responsive customer support services
- Password-protected videos
- Video chat bubbles for integration into websites
- Unlimited video storage and sharing
There are only 3 plans at Quickpage.io. Let’s have a look at them:
- Basic – $21 per month
- Pro – $44 per month
- Pro + team – custom pricings depending on the relevant industry like automotive, real estate, marketing, etc.
Note: Both plans have a 30-days money-back guarantee and 7 days free trial.
7. Cloud app
Professionals highly trust cloud apps for their instant video and image-building capabilities. The platform is quickest of all for recording and embedding videos in email, incorporating GIFs, screencasts and images, and other similar resources for improved sales through the tested method of video email delivery.
It has provided hundred percent results for business software development and designing, customer satisfaction and support, and finally, effective sales and marketing campaigns.
Moreover, the software’s speedy video export approach is palpable and can be shared through secured short links to various mediums. It doesn’t matter for what purpose you are using this application; it is suitable for every business runner, freelancer, web designer, software developer, and even professional enterpriser.
- Direct visual and audio recording
- You can create videos through annotated images, GIFs, etc.
- Immediate sharable link generation protected with a password
- Adobe, Zendesk, Salesforce, etc. integrations
- Advanced analytics
- Resolution support ranging from 720p to 4K
- Unrestricted video recording length
- Unlimited total captures
- Custom branding capabilities
- Works extensively for Apple MAC, iOS, Chrome, and Windows PC
Cloud app offers 4 pricing plans. These are:
- Free of cost plan
- Individual plan starting at $9.95
- Team plan supports up to 3 users costs $8 per user
- Enterprise plan – contact the platform's sales team to get a custom quote
Vadoo is one such platform that has eased up the marketing procedure through video email campaigns. The videos for this purpose are created with a single click with all critical tools in action to upload, embed, market, and share it on relevant sites, emails, and varied social platforms.
Besides efficient video hosting tools for email, Vadoo also incorporates video landing pages, chat bubbles, testimonials, and podcast creation as the perfect marketing strategy for your digital business.
This all-in-one business video solution securely does everything. It is highly recommended for its advanced attributes, which you can find below.
- HTTP live streaming encryption of shared media
- Development of custom domains
- Visual target tracking tools
- Exporting of videos over Gmail, Outlook, MailChimp, and other similar platforms
- Efficient tracking of email views, clicks, opens; similar for videos inside it, etc. The feature is highly trusted for developing advanced sales funnels.
- High-resolution video creation tool
- Unlimited video hosting
- Up to 10 terra bytes storage to save courses, email videos, social ads, etc.
- Streamlining of video format and size depending on the shared medium
- Highly secured domain
Out of 4 Vadoo Tv plans for video email marketing, 1 is free of cost. However, let's have a look at paid plans of the software.
- Started – $10 per month
- Pro – $29 per month
- Advanced – $39 per month
Loom is the essential tool for hybrid workplaces to instantly record live videos or screens in high-definition resolution. It is compatible with all, including MAC, Windows, iOS, and Android. Loom’s capability to build instant async videos for better organization-customer engagement and enhanced selling numbers is treasured. You can personalize each video aspect based on one's brand through the software's intuitive interface and extensive built-in tools.
Loom has been an active video email provider for many years and has served several big brands, including Netflix, Hubspot, Lacoste, Atlassian, etc. It is an excellent choice of software for its screen recording and collaboration capabilities, well suited for businesses of every range, from small startups to large organizations.
- Automated workflows save a lot of time and effort for the sales and marketing departments.
- Capturing of proper context, tone, and personality with detailed attention in the videos
- Guaranteed confidentiality of sensitive data
- GDPR, CCPA, and SOC 2 Type 2 compliance
- Can develop internalized / externalized messages, presentations, updates etc.
- Instantly generate a sharable link with all protective measures
- Integration friendly for almost all third party applications for smooth workflow
- Engagement insights through trends and graphs
- Built-in software setup and configuration
You can find three different pricing plans at Loom. These are:
- Starter Plan, which is free of cost
- Business Plan – USD 8 per month when charged annually
- Enterprise Plan with custom pricings
Dubb email video software was developed in 2018 to offer a complete package to entrepreneurs for achieving customer satisfaction, increased sales, and respected status in the digital market. Its specialty lies in the marketing automation tools that are powered by artificial intelligence. Moreover, Dubb.com can directly integrate the platform into essential third-party apps for advanced features; Slack, LinkedIn, and Gmail are a few.
The main objective behind the establishment of the company was to let everyone create engaging content for their email campaigns irrespective of the coding skills they possessed. They have rightfully achieved this goal and have served thousands of satisfied customers. A few big names who trust this platform to run their e-commerce campaigns are Keller Williams, Neil Patel, Express Employment Professionals, Exp Realty. Dubb.com is a perfect business solution for novice entrepreneurs as it is elementary to use and is quite budget-friendly.
- Powerful chrome extensions for recording videos through webcam or screen
- Direct video sharing options on multiple mediums, including Gmail, LinkedIn, and popular CRM applications
- MAC and PC supported desktop applications for smooth workflow
- Streamlined mobile application
- Live pause, play, and screen maximizing features
- Integration with LinkedIn's messaging, comments, connection requests, sales navigator, and recruiter for enhanced business productivity
- Integration with one of the best project management software Asana facilitates enhanced creation, sharing, and tracking of videos.
- Auto transcript generator of videos at affordable rates
- Real-time messaging feature combined within the sent videos
- Direct incorporation of YouTube videos in emails
- Preset options for action pages include CTAs, privacy options, playlist videos, messaging, captions, etc.
- Virtual backgrounds for videos
- Custom branding capabilities involve the insertion of logos, background, images, colors, etc.
- Editable pre-designed email templates
- Add team members, assigns roles, and track individual performances
- Automated tools can send drip emails, use segmentation options based on client's activities
- Add professional signatures to the video
The three Dubb.com plans are:
- Free plan
- Pro – $32 per month
- Pro Plus – $80 per month
OneMob is a comprehensive platform for implicating necessary actions like video creating, micro site building, campaign running, and connecting each insight to your favorite business CRM.
The endless video personification possibilities at OneMob are remarkable. They have produced 90% positive results for inbound leads generation, deal closures, and customer satisfaction.
It is elementary to create videos at OneMob.com. It allows convenient recording from any device backed by teleprompter scripts follow-up. Moreover, the personalization of videos is more accessible than before with the tool, which can add logos and other brand details in each video through preset flows.
Professionals have trusted them for over the years; some big names are Cytiva, Zoom, Vengreso, and Cisco.
- Integrated teleprompter ready to use webcam which requires no technical setup
- Advanced video trimming options that can even cut unwanted clips from the middle of the recorded videos
- A tool that can quickly merge several videos in one click
- Add company logo conveniently at the beginning, middle, or end of the video
- Automated importing of videos from Zoom application
- Integrations with Office 365 and Gmail accounts for enhanced tracking of scheduled or sent emails
- Automated generating of static or animated thumbnail
- Intuitive administration dashboard
- Client-specific virtual background applied in a few clicks
- Insert text and images in videos
There are a total of 3 licensed plans at OneMob.
- Team Plan – $25 per user per month
- Enterprise Plan and Usage-Based plan have individual prices. They can be accessed by contacting the software sales team through their official website.
Bonjoro's intuitive and ready-to-implement video marketing tools are recommended for generating maximum leads and developing better customer relations through video email list campaigns. If you are a beginner at this task or even have the expertise to save your precious time, Bonjoro is the perfect choice of software for you.
Its streamlined video creation tools do not only perform the primary function but also allow the personalization of those videos and ensure an enhanced deliverability rate simultaneously.
Additionally, its worth mentioning attribute is a collaboration with Zapier, which allows integration of thousand third party applications. Bonjoro has been proved to provide the best open rates of sending emails hence highly trusted by likes of Click Funnels, Convert Kit, Ontra Port, Design Pickle, etc.
- Record and edit videos for personification from mobile or desktop with the convenience
- Up to date tracking reports of sent video emails
- Add branding details and CTAs in videos
- Zapier based integration; individual integrations with third-party tools also supported
- Send scheduled emails through automated tools
- Collection of inbuilt email templates
- Creation of private workspace within the platform for employees from different departments
The pricing strategy at Bonjoro is as follows:
- Free Plan – $0
- Starter plan – $15 per month
- Pro Plan – $33 per month
- Growth Plan – $79 per month
Screenrec, a comparatively modern video conversions recording tool, is based on the motto of work less, do more. It allows instant development of videos messages with their efficient set of tools that can save a lot of your time. Moreover, it can also record screens and generate sharable links for convenient export to extensive mediums.
The platform is compatible with Windows, Linux OS, and Mac OS. It is best suited for developers, customer support managers, designers, electronic learners, sales managers, business communicators, and project managers who want to create better relations with their customers and enjoy maximum sales.
- Single click recording through webcam and screen or both simultaneously
- Add comments in videos and highlight important parts of screenshots
- Encryption of the content ensures high-level safety
- Detailed report on who watched the video, how many times, and for how long
- The content management system allows files segmentation; you can share these files privately or publish them on the website
Everything at Screenrec is free of cost.
Viewed was established to increase entrepreneurs' income by applying the best marketing strategy of embedding videos in promotional emails. It has all the tools necessary to create, edit, and personalize such videos according to your brand.
Moreover, Viewed also has a unique feature that auto-plays the videos in the inbox to garner immediate attention and interest of the customer. The platform allows embedded video code inserted in the email editor to facilitate marketing or remarketing campaigns at your fingertips. Moreover, you can boost your digital sales through progress-driven data of the former campaigns for future ideas.
If you manage a sports channel, a musical concert, or any similar live event-based medium, Viewed has a unique feature. With the inbuilt tool, you can easily incorporate live streaming clips into the email, garnering more views and maximum traffic on your platform.
All in all, Viewed is one particular video email service software that has some unique attributes that make it stand out from other similar providers available in the market.
- SaaS complied email marketing campaigns
- Allows email delivery through your existing platform with a guaranteed improvement in viewing rate
- Personalization of emails in a few clicks
- API compliance
- Recovery of abandoned carts through real-time video delivery
- Live streaming of channels in emails
- Add essential data in the video, including CTAs, time, names, etc.
- Integration with IBM, Minsalt, Ogilvy, MailChimp, HubSpot, SendGrid, etc.
The Viewed pricing plans are:
- Starter Plan – $39 per month
- Professional plan – $79 per month
- Enterprise plan- custom pricings
VideoForm is directed towards the growing revenue of digital businesses through its tools that allow personalized video building for sales and marketing departments. It is one of the best providers with guaranteed business lead generation and deals closure improvement.
On the official website of video form, you can see a custom live demo of its services with a single click without any payments to be made. Moreover, its relation of trust with big names like LegitFit, Studiotale, University of Pittsburgh, Fresh LMS has created a reliable reputation in the market.
- Recording and sending of video emails directly from mobile application of the software
- Directly integrates with CRM being currently used for your business
- You can do recording of videos either through a webcam, screen, or even both simultaneously
- Chrome extension eases up the recording procedure
- Insert a call to action buttons like calendar links, any external URL, or inbuilt reply buttons supported for both audio and visual format
- Integration with schedulers like Calendly, HubSpot, Acuity, and ScheduleOnce
- Add custom images or GIFs as video thumbnail
- Support 30+ CRM platforms
- Highly organized team and user management capabilities
- Add script on recording screen as a teleprompter
- Zapier integration allows connectivity of more than 2000 third-party tools
The three VideoForm plans are:
- Free plan
- Team Plan – $49 per month
- Enterprise Plan – custom pricings
Varma, abbreviated as video as a Message, is an excellent video email marketing platform software; it is highly efficient for creating better connections with potential or current customers, improving sales productivity, and satisfying the consumers simultaneously.
You can record and share videos personalized with your brand details in a few clicks. Moreover, the platform also has an academy that teaches users how to operate the software and get maximum benefits from its services.
The platform has collaborated with several big names, including Mentimeter, Guava, Stay around, Jobylon, etc. The customers of Vaam have reviewed it as one simple, easy, and fun to use platform for delivering promotional messages to customers.
- You can create 15 minute long videos
- Screen and webcam recording either individual or simultaneously
- Insights of delivered emails
- You can send unlimited video messages
- Custom branding capabilities
- Call to action buttons
- Merge two or more clips into a single video
The Vaam plans are:
- Free plan
- Vaam Pro plan – €10 per month
- Vaam Business plan – $39 per month
What is Video Email Marketing?
Video email marketing is a modern marketing technique of digital businesses for achieving increased sales and better customer reachability through emails. It uses embedded HTML Videos, GIFs, still images, CTA buttons with incorporated video links to be sent as a part of email marketing campaigns.
What is Video Email Software?
Video Email Software is the application that allows recording, editing, and personalization of videos intended for inserting in email campaigns. It is of great use for employees working in the marketing and sales department. They use it to develop streamlined emails comprising personalized videos for better client engagement.
Do videos increase email open rates?
We surveyed on this topic. It provided the reports that said video emails have a 65% positive effect on the click rate of the mail. Moreover, by incorporating it for the initial email campaign, the figures might increase by 96%.
Realizing the importance of video email marketing, we have collected the 15 best video email software serving the purpose efficiently. By understanding it in detail, you can select the right software and features for your company and enjoy improved sales, click rates, and customer engagement.